Transforming Berkeley Life’s Digital Presence

Coping creatively with design challenges and integrating cutting-edge technologies.

  • Digital Marketing Solutions
  • Digital Marketing Solutions
  • Digital Marketing Solutions
  • Digital Marketing Solutions
  • Digital Marketing Solutions
  • Digital Marketing Solutions
  • Digital Marketing Solutions
  • Digital Marketing Solutions

Client

Our client, a prominent pharmaceutical brand, approached our web development company with a vision to enhance its online presence. The challenge included creating a user-friendly website with multiple interfaces catering to patients, practitioners, and customer support staff.

Client’s Request:

Following the provided initial design and extending it due to UX requirements.

Separate interfaces for patients and practitioners; user-friendly backend interface for customer support staff.

Seamless data transfer from the old website and integration with the data centre.

A dedicated project manager to ensure a smooth and efficient development process.

Solution

  • Design Overhaul: We collaborated with the client to refine the design, addressing missing elements and creating responsive designs for mobile and tablet views. Our team meticulously worked on new page designs, ensuring a cohesive and visually appealing layout.
  • Gutenberg Technique: Utilizing the innovative Gutenberg Technique, we employed a modular approach to web development. This allowed for flexible content creation, making future updates and modifications effortless.
  • Keap Software Integration: To streamline operations, we seamlessly integrated Keap software into the website. This integration enhanced customer relationship management and facilitated efficient communication.
  • Project Management: Understanding the importance of effective project management, we assigned a dedicated project manager. This individual served as the liaison between our team and the client, ensuring smooth communication, timely updates, and quick issue resolution.
  • Data Transfer and Bridge Building: Migrating data from the old website posed a challenge, but our team executed a meticulous transfer process, ensuring that all critical information seamlessly transitioned to the new platform. We also established a robust bridge between the website and the data centre to guarantee real-time data synchronization.
  • Collaborative Approach: Our commitment to client satisfaction was evident in our collaborative approach. We held bi-weekly scheduled meetings, providing transparent project updates. This allowed the client to participate in the development process actively and ensured that the project aligned seamlessly with their timeline.
  • Staged Release: Recognizing the urgency, we adopted a staged release strategy, focusing on delivering a Minimal Viable Product (MVP) as quickly as possible. This approach allowed the client to start benefiting from the new website’s features while additional functionalities were developed in subsequent stages.

Outcome

UX

A visually appealing and user-friendly website that met the client’s design expectations.

Keap

Seamless integration of Keap software for enhanced customer relationship management.

Migration

Successful migration of data from the old website, ensuring continuity of critical information.

Cooperation

Efficient collaboration with the client, with bi-weekly meetings ensuring continuous feedback and updates.

Release

Staged release strategy delivering an MVP promptly, aligning with the client’s timeline.

Our web development expertise, combined with effective project management and a collaborative approach, resulted in the successful transformation of our client’s online presence. By addressing design challenges, integrating cutting-edge technologies, and prioritizing transparent communication, we delivered a solution that not only met but exceeded our client’s expectations.

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