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Revolution wins Sustainable Business of the Year 2026!
Revolution wins Sustainable Business of the Year 2026!
Revamping Magic Depot's e-commerce experience with Google Ads, Email Automation and Conversion Rate Optimisation.
Online Sales
Total increase in online sales compared to the previous year
Online Orders
Increase in the total number of orders
Google Ads
ROAS from Google Ads
Conversion Rate
Healthy Conversion Rate increase from below 1%
In early July 2023, we started a project to revamp Magic Depot’s online store. The existing store lacked essential elements to boost website conversions and needed an upgrade.
Our primary challenge was to enhance the online store’s user experience (UX) and user interface (UI), making it more user-friendly and conversion-oriented.
We started by improving the online store’s UX and UI, making it more user-friendly and conversion-focused.
We drew up a comprehensive marketing strategy that integrated Google Ads, Facebook marketing and newsletter marketing.
The implementation of email automations proved highly effective. An enticing discount code for new newsletter subscribers for their first order resulted in over 400 people joining the mailing list within three months.
Through email automation, we successfully reduced the percentage of abandoned carts on the website, further improving the conversion rate.
Do you have an online store that should be working harder? Let's find out what's holding it back.
How we rebuilt Cosy Campers' e-commerce from the ground up and have helped Ireland's leading campervan supplier grow 15–25% every year since.